Content makes the online world go round. Content is what drives interest, engagement and profits when it comes to any online marketing effort. There is no other skillset or element that is more important to online success than quality content. As has been said, over and over, content is king. However, not every type of content is king. The […]
Which of your five senses is the strongest? If you said vision, you are right. Our vision is indeed our strongest sense. We are highly visual creatures. Our two eyes give us stereoscopic, binocular vision that is able to detect movement, shape and pattern in extremely subtle ways. Because of this we use visual clues to communicate a wide […]
You probably know a thing or two about search engine optimization or SEO. SEO is all about optimizing a webpage so that the various internet search engines find the page relevant to search queries made by the general public. The more relevant the information on the page is to a particular query, the higher the ranking that page receives […]
We all know that recycling is an environmentally friendly act. However, there is another element to recycling that not many people consider. Recycling is an extremely efficient and cost effective way of reusing a resource. Consider aluminum or paper. Both of the substances are necessary to a functioning, modern lifestyle. However, aluminum and paper are both extremely expensive to extract […]
Repurposing content is one of the easiest and quickest ways to get new content up and running on your sites and across the internet. So, it’s a no-brainer to begin repurposing your content in order to take advantage of all the benefits that repurposing brings. The problem is that once you’ve decided to repurpose content, where do you look […]
If you want to be heard online then you also need to be trusted and you need to look professional.
Reaching people is only half of the battle. The problem is that a lot of the time, we see the things that businesses and bloggers post and then just ignore them. After all, we’re bombarded with messages […]
So, you’re a business owner who’s involved in marketing online. That fact means, or should mean, that you are business owner who is extremely interested in content. You see online marketing and content go together like, well, online marketing on content! Let’s take a look at why this is so.
If you are marketing a product and service online, […]
You have probably heard from so many people that you need to “niche down” when starting a blog. An extreme example would be focusing on “underwater basket weaving for seniors” rather than the larger “basket weaving” marketplace. And for the most part, that is great advice. This drastically lowers your level of competition, lessons the amount of research […]
So, if you’re reading this you’re likely interested in the subject of content repurposing. If so, you’re on the right track. Content repurposing is the best way to get brand new content by recycling the information contained in older content. It is much easier repurposing content than it is to create brand new content. This […]
If you’ve decided to repurpose your content, then congratulations are in order. Content repurposing is one of the smartest moves any business owner can make. Content repurposing can expand the reach of your online marketing efforts, gaining you brand new audience segments and increased profits. The aim of this article is to give you a […]